[video] EXCLUSIVE: Lonzo Ball Reveals His Big Baller Brand Signature Shoe

Currently the biggest story in the sports world. Lavar continues to be a disruptor in how things are done in professional sports.

After months of speculation, Big Baller Brand is officially putting to rest any remaining rumors about the company’s highly anticipated next move. Lonzo Ball will become the first player to have his own independently made signature shoe entering the NBA Draft. In the video above, Lonzo explains his decision.

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